The Job-Interview Tattoo Guy Everyone Got Mad at Finally Explains Himself

Aug 12, 2026 6:45 AM

LemonLime cofounder Jordan Zietz hears your criticism loud and clear. That’s why he got his startup’s logo tattooed on his shoulder.

Photo-Illustration: Darrell Jackson; Getty Images

Jordan Zietz wants to be clear: He has never, and will never, force anyone to tattoo his startup’s logo on their body.

• Take our survey: Do you work in tech? We want to hear from you

Reporting from WIRED contributed to this story.